See full gallery on TechnoBuffaloCash Money Records, a hip-hop label co-founded by Birdman (a.k.a. Bryan Williams), has signed a deal with Apple for a new documentary, according to Bloomberg.
On Tuesday, Birdman posted a photo on Instagram that also features Larry Jackson, the head of Apple’s original music content. Many people took this to mean Apple had struck a deal for Cash Money’s upcoming albums, but that’s apparently not the case.
Instead, the alleged documentary is in an effort to further bolster Apple’s original programming lineup, which will also reportedly feature a mini-series based on the life of Dr. Dre. Apple is also developing a show called Planet of the Apps, which will focus on developers seeking venture capital investment.
Strangely, Birdman links to a post on MusicBusinessWorldwide that suggests the deal, which hasn’t been officially confirmed by Apple, could potentially be music related, saying it “spells bad news for Spotify.”
Earlier this year, Drake, who signed an exclusive deal with Apple reportedly in the $19 million range, released his much-anticipated new album, Views, on Apple Music as a timed exclusive. Drake is signed to Cash Money Records, along with other artists such as Lil Wayne, Nicki Minaj and Tyga.
Apple will may discuss the deal further during its alleged iPhone 7 event on September 7.
Source: Bloomberg
Via: Instagram